
Advanced Technology for
Functionality – Aesthetics – Well-being
What is the challenge?
Intense solar radiation, particularly its infrared spectrum (infrared-IR), when it strikes medium or dark surfaces, transfers its energy, which is then converted into heat, raising the temperature of the surface.

Map showing Earth’s infrared radiation (Kelvin).
In Mediterranean countries, such as Greece, during the hot months, which are now extended due to climate change, especially during midday, surface temperatures exposed to direct sunlight can reach or even exceed 80°C. This significant increase in temperature is due to intense solar radiation and the materials that absorb and retain the heat.

What are the results?
The high temperature caused by solar radiation energy leads to expansion, resulting in the well-known phenomenon of warping.
This phenomenon not only raises aesthetic issues but also functional problems in construction.


Dark surfaces absorb energy faster and release it more quickly, which counteracts the thermal comfort that bioclimatic design aims to achieve, causing discomfort for those near the surface.

What are the proposed solutions?
To address this issue, alternative solutions for constructions exposed to solar radiation, such as shading systems, balcony doors, façades, etc., are:
- Use of light-colored, pastel shades that are naturally reflective.
Examples of NEOKEM’s super-durable reflective coatings:
- Use of reflective cool colors. Thanks to their special composition, they have significantly improved performance due to their reflectivity, particularly in the infrared spectrum (infrared-IR), which is primarily responsible for heat and excessive temperature increases (especially in dark-colored objects).
Examples of NEOKEM’s super-durable reflective coatings:
Ammos collection
9005
Prisma Collection
SAHARA 520 NIGHT
By utilizing one of these two alternative solutions, heat is managed more effectively, and reduced thermal loads are achieved, improving the energy efficiency of the construction, the thermal comfort, and the well-being of the user.
Main Applications
Reflective coatings can be applied to various constructions, such as:
- Façades
- Shading Systems / Pergolas / Atriums
- Aluminum Doors & Windows
- Building Exterior Cladding Systems (Cladding)
- Railings
- Roller Shutters

Advantages of cool paints
NEOKEM’s reflective coatings are certified with the international quality mark Qualicoat (Class 2) and offer unique benefits, such as:
- Improved energy efficiency
- Enhanced functionality of the construction
- Increased durability over time
- Thermal comfort & user well-being
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